Bebe au Lait And Hooter Hiders Nursing Covers – Inventions Born of Necessity

Nursing in public is a topic that has been open for discussion for many years. Discretion is sometimes not easily accomplished under a blanket with a kicking baby! For moms who are on the go, this delicate situation is no longer a problem with a Bebe Au Lait or Hooter Hiders nursing cover. Nursing in public can now be done with ease and comfort, stylishly and discreetly.

The Hooter Hider (of course it was a man who gave this nursing cover it’s nickname) were first developed after Claire Ekelund discovered this open niche needed to be filled after the birth of her second daughter in 2003. Soon, other parents took notice of the original design and superior quality, and a booming business was born. These nursing covers are easy to use, machine washable, stylish and have multiple uses. The design is so unique, there’s even a patent pending! The difference between these nursing covers and others is the rigid neckline which allows mom to see baby while nursing, and a soft terry-cloth lined pocket that can be used for storage and clean up. These nursing covers have been featured in numerous magazines, and have been worn by Elisabeth Hasselbeck, Gwyneth Paltrow, Julie Roberts, Mira Sorvino, Gwen Stefani and Liv Tyler.

After two years of producing hooter hiders, the company’s name was changed to bebe au lait to reflect the elegance that both the products and the company embody. However, hooter hiders had become such a brand unto itself, with many loyal followers, that this tongue-in-cheek product line still remains, whereas the bebe au lait line is geared more for the chic mom. What won’t be separated, though, are the fashionable fabrics used to make all of their nursing covers. Choose between solid colors, bright colors, bold prints and chic, sophisticated design prints that are hand selected and expertly designed.

This environmentally-friendly company’s passion for creativity and innovation has led to two new nursing cover lines: Their beautiful and functional 100% certified organic line called Simple by bebe au lait. You may choose either solid-colored linen or cotton fabric from this all-organic line. A silk line of nursing covers that folds up into a black clutch is called Monaco, and its arrival is eagerly anticipated.

No matter which line of nursing cover you choose, you can be stylishly discreet while you nurse in public. Nothing’s open for debate any longer. While you’re ordering online, don’t forget to check out their other parenting products.

0 comments

Leave a Comment